Doha: In a joint effort to promote environmental sustainability, LuLu Hypermarket and Doha Municipality observed International Plastic Bag-Free Day on July 3 with a meaningful awareness campaign. The event, held at LuLu Hypermarket’s D-Ring Road branch, underscored both organizations’ commitment to reducing plastic usage and fostering a culture of sustainability in Qatar.

The campaign forms part of Doha Municipality’s broader initiative to educate the public on regulations regarding plastic bag use. Senior officials from both the Municipality and LuLu Hypermarket attended the event, reflecting the strong collaboration between public and private sectors in advancing Qatar’s environmental goals.

As part of the campaign, LuLu Hypermarket distributed reusable bags and eco-friendly brochures to customers, alongside thoughtful gifts packed in paper bags for children. The initiative showcased practical alternatives to plastic, aiming to encourage shoppers to adopt eco-conscious habits in their daily lives.

In addition to the awareness drive, LuLu Hypermarket launched a special “Buy 1, Get 1 Free” promotion on reusable bags to further incentivize customers to move away from single-use plastics. The campaign also spotlighted the severe environmental impact of plastic waste, especially its threat to marine life and its long decomposition time.

Over the years, LuLu Group has introduced several sustainability initiatives, including the use of biodegradable packaging, installation of reverse vending machines, refill stations, and food waste digesters. These efforts align with Qatar National Vision 2030 and reinforce the company’s ongoing commitment to environmental stewardship.