Doha, Qatar: LOT – The Value Shop has expanded its presence in Qatar with the launch of its third outlet at LuLu Hypermarket, Salwa Road – Al Aziziya, further cementing its reputation as a leading destination for affordable and quality shopping. This new store offers customers a wide variety of value-driven products across multiple categories, reinforcing the brand’s commitment to affordability, convenience, and customer satisfaction.

The new outlet follows the successful launch of LOT’s first two branches at Barwa Madinatna and Abu Sidra Mall, and marks another milestone in the brand’s rapid growth. From trendy fashion for men, women, and children to stylish footwear, elegant jewelry, and ladies' handbags, LOT continues to meet the lifestyle needs of diverse shoppers in Qatar. The store also stocks an extensive selection of stationery, toys, home décor, furnishings, and daily household essentials.

Staying true to its core philosophy of affordability, LOT – The Value Shop offers an impressive range of products priced between QR1 and QR19. Household items start as low as QR1, while all toys are capped at QR19, making the store a budget-friendly option for families. With its accessible pricing model, LOT ensures that quality and style are within reach for all segments of the community.

To celebrate the grand opening, the Salwa Road branch introduced a fresh summer collection featuring fashionable picks for men, women, and children. The collection emphasizes seasonal style at wallet-friendly prices, allowing shoppers to stay trendy without overspending. The launch event was graced by Dr. Mohamed Althaf, Director of Global Operations and Chief Sustainability Officer of LuLu Group, along with prominent guests and social media influencers, who received an exclusive first look at the new store's offerings.

Strategically located inside LuLu Hypermarket in Al Aziziya, the new LOT store provides a seamless and organized shopping experience. With clear navigation and a thoughtfully designed layout, customers can easily explore various departments and enjoy a smooth retail journey. The opening coincides with back-to-home offers, adding further value for shoppers as LOT – The Value Shop continues to redefine cost-effective shopping in Qatar.